A guide to using behavioural insights in local government
30 May 2018
Warren Hatter wrote this guide for Sunderland City Council, following some work using behavioural insights in a range of projects. Although written for an internal audience, Sunderland City Council are happy to share it.
Warren Says…”I really enjoyed working there, especially all the co-production with wonderful front-line staff; I got a lot out of it and I hope that by sharing these insights, you will too”….
if you work on local public services and are interested in how behavioural insights (BI) can help. https://warrenhatter.wordpress.com/